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New Study Probes How We Use Social Media

No surprises here– to me, at least.

Based on their survey, NM Incite determined that the main reason people use social media is to “find and maintain” relationships with family and friends, with 88 and 89 percent of users, respectively, saying they used social networking sites for this purpose. The next most popular activity is connecting with new friends (70 percent do this), followed by accessing product reviews (68 percent) and online entertainment (67 percent). Just 16 percent said they use social media for dating and less than a third reported using social networks to find a job.

More:   New Study Probes How We Use Social Media.

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